About Aaron

  • Aaron Lucich, a communications professional from the SF Bay Area, spent the last decade researching and documenting the leadership of ecological agriculture. On this journey he has managed farming operations and brand development for Traders Point Creamery in Zionsville, IN and consulted to numerous land based organizations including the Sustainable Studies Institute in Corvalis, OR, ZZ2 in South Africa, the MA Center in San Ramon, CA and Biological Capital in Denver, CO. He founded Holistic Ag in 2012 after coming to the conclusion that talking about the problem wasn’t enough. In 2014 he teamed up with his wife, choreographer and former San Francisco ballet dancer, Julia Adam to create Julia Adam Dance, a cultural experience designed to connect people to each other and the environment through food and art.
  • Past media clients include Netflix, DIAGEO, HBO, FOX News and MSNBC.